July 7, 2026

WHAT IS PRONTO?

The philosophy behind Pronto is centered on staying ahead of the latest fashion trends. Emerging styles are identified, curated, designed, produced, and delivered to stores with speed and efficiency. By creating a dedicated department that seamlessly connects the needs of retailers and the market with manufacturing partners, the Group has strengthened its position in the industry and gained a significant competitive advantage.

COLLECTION UPDATES

Our partners receive daily photo updates of our Pronto collections directly on their mobile devices through apps such as Viber and WhatsApp. This ensures they stay informed about the latest trends in real time and can place orders quickly through our specialized sales team.

DIGITAL ORDER – B2B

Through our modern, tailored B2B software platform, partners can place orders easily, quickly, and securely at any time. The system also allows them to track the progress and status of their orders with complete transparency.

FAST DELIVERY

Speed and reliability are at the core of our service. That’s why we ensure Pronto orders are delivered directly to points of sale within 10 days of order placement, helping maintain sales momentum and making operations easier for our partners.

LIVE SHOPPING

To bring our partners closer to the latest international fashion trends, we offer live video-call sessions with specialized consultants in fast-fashion showrooms across Italy. Through this service, partners can explore new collections in real time, discuss product details, and place orders with immediate support and response.